Do Page Title And Description Impact SEO?
The short answer is absolutly yes. The Title and Description are contained in Meta Tags located in the header section of each web page. Each of these tags should be specific to the content of the page they represent on the site. That is each page should have its own Title, Keywords or Keyphrases and Description. Title should be no more than 70 characters, and the description 150 characters or less. The Keywords can be up to 10 but it is more practical to use 2 to 3 keywords/keyphrases per page. A common mistake is to have one set of these tags for the entire site. The tags need to match page content for best SEO results, ummm, rather the page content should match and support the information in these tags .
The Title tag may be the single most important aspect of SEO. Your Title should contain your important keywords and those keywords should be as close to the beginning of the Title as possible. Search Engines use the Title tag as the first factor for determining what your site is about. Making it easy for the search engines to figure out what your site is about is what SEO is about.
The Title is also useful to a visitor as it is displayed at the top left hand side of the Browser and on the Browser Tab. The title should be succinct but loaded with your keywords, keeping in mind there is limited display space in the 2 Browser locations mentioned.
The Description Tag has a lesser value in SEO but on the other hand it has a high value for traffic. The Description is used by most search engines as the text to display in the search results. You should take the time to develop descriptions as an extension of your site marketing. After all it is likely to be the first content or text seen with regard to your site. Think of the Description as a catch all marketing slogan to get searchers to visit your site.
February 23rd, 2010 at 12:06 PM
“i hope you will get the best result. Good Luck, Sarra!”
February 26th, 2010 at 2:02 AM
I am very pleasedto see that you are putting so much of effort for encouraging the visitors with valueable seo posts like this, I have sent this post to my twitter accounts.
April 22nd, 2010 at 12:49 PM
I always enjoy reading quality articles by an author who is obviously up to snuff on their chosen subject. I’ll be following this post with much interest. Keep up the good work, I will be back
June 2nd, 2010 at 7:23 PM
So what do you do if your content is the same as someone else’s? This happens quite often, particularly if you’re using content from private label rights (PLR) articles, where hundreds of other people might be doing the same thing. The trick is to reword the article to make it unique. Shuffle the paragraphs, use synonyms, and try to change the article at least 25%, and preferably 50% to be on the safe side.