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Has anyone else noticed that Google updated website page ranks last week (10-30-09)? I manage a dozen sites or so and nearly all of those sites rose in PR, two stayed where they were. Must admit however I did have one site that dropped from a PR3 to a PR2. That’s my fault because I have not updated the site content or gained new inbound links for the site in about six months. I think this is a good example that Google prefers active sites.

To my surprise, I have two new sites that had a zero PR suddenly pop up to a 2 and a 3. I’m a bit baffled by this however; both sites have the same level of on-page SEO. The site that got a PR2 has better and more inbound links than the site that got a PR3 ranking. What’s that all about Google??

Anyone else have a similar experience???

Internet Web Hosting |  Internet SEO |  Internet Web Design

Getting people to buy your products or service can be a challenge. Many good ideas, products, and or services have failed due to the lack of sales content or marketing materials that address the buyers needs. If you are experiencing slow or no sales perhaps you should take a look at your sales content. Sales content that does not address the reasons why people buy is a fault that will ultimately reduce sales or drive you out of business.

Here are 7 reasons why people buy:

1. Make Money
2. Save Money
3. Save Time
4. Save Effort
5. Improve Health
6. Increase pleasure
7. Eliminate pain

All successful marketing materials will appeal to one or more of these 7 reasons why people buy. To improve your sales success, make sure your content addresses as many of the buying reasons as possible.

Internet Web Hosting |  Internet SEO |  Internet Web Design

One of the basic and fundamental features of any quality website is navigation or usability. Once you get visitors to your site, you cannot allow them sit around staring at a page attempting to figure out what to do. It’s your task to make it easy for visitors to quickly, with little or no thinking, see what information is available and where to go to find what they’re looking for. [Read the rest of this entry...]

Here’s a tip for article marketing. “Use the Resource Box to your advantage”. Most article posting sites will allow you to post 3 anchor text links within the resource box. A few only allow two links however. These anchor text links should be made up of the main keyword used for a given page of your site. Each text link should point to a different page on the site. This has two beneficial factors for your site.

1) A link to your page improves SEO and ultimately aids in boosting Page Rank for that page.

2) The link provides an instant direct link to your site for anyone reading the article.

Internet Web Hosting |  Internet SEO |  Internet Web Design

I have done SEO work on scores of websites. All those websites achieved the goal of better SERP (in most cases 1st and 2nd page placement). However the most common complaint I hear is there is still not enough traffic to the site. After taking the time and effort of doing all the proper things to achieve SEO it turns out that traffic to a site can still be disappointing. While front page exposure on search engines is the main goal of SEO, this by itself, in some cases, does not guarantee enough traffic to achieve success.

In the first ten years or so of the Internet the best way of getting traffic to a website was by doing On-Page & Off-Page (minus Social Media Marketing) SEO. However it is starting to look like 1st page on Google doesn’t cut the mustard like it use to. So what’s the deal? I still know that being on the 1st page of search engines is a huge benefit but why isn’t it bringing  the tons of traffic we all envision?

Hears my speculative guess. “Social Media“

There is so much social media activity going on these days that people no longer have to depend on search engines to find what they are looking for. By being involved in Twitter, FaceBook, Squidoo, LinkedIn, etc. one has access to thousands of links and other forms of information that lead to what they might be looking for. Instead of using a search engine, people find their way to products, services, and information VIA the social network.

What do you think?  Is there still value in SEO for the search engines. Will social media take over so completely that search engines become fossils of the Internet? Is Social Media networking more valuable to a website then search engine results placement? Should we coin a new term (SMO) – Social Media Optimization?

Jump on board lets hear what you have to say.

Internet Web Hosting |  Internet SEO |  Internet Web Design

The astronomical popularity of the internet and the development of millions of websites have created a huge demand for web hosting services. This demand for hosting services has led to thousands of web hosting companies being created to meet the demand. These companies offer a wide range of options in terms of price, features, disk space, customer support, and other aspects of web hosting. With so many options available, it is a major effort to determine which web hosting company offers the best hosting plan for your website. In order to choose a web hosting provider, there are a number of things to consider. [Read the rest of this entry...]

Most search engines, especially Google, Yahoo and Bing,  use website content as an important factor in determining search engine rankings. Adding fresh and related content to your website is an important search engine optimization (SEO) tactic which will help your ranking. The internet is full of free article services that allow you instant access to thousands of relevant articles for your website. You can control which articles are added, according to category, keywords and subject matter. Take a few minutes once a week or at least monthly to add some fresh content to your site. Search engines and visitors alike will reward you for your effort.

If you’re like most of us, you get emails from SEO Companies promising to get Top-10 Search Engine placement for your website. Consider for a moment, if these people could truly and honestly deliver on that promise, they wouldn’t have to advertise. Word would get out and website owners would come running with wallets open. But the fact is they are advertising for your business and people are not running to them for Top-10 placement. [Read the rest of this entry...]